Atypicality
A handful of more recent studies have found that the so-called atypical combination of prior ideas has an impact on a new idea’s success (Toubia and Netzer 2017; Uzzi et al. 2013; Wei 2020).
A handful of more recent studies have found that the so-called atypical combination of prior ideas has an impact on a new idea’s success (Toubia and Netzer 2017; Uzzi et al. 2013; Wei 2020).